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ATOBOY

Last Updated: 7 days ago

Phone: (646) 476-7217

Address: 43 EAST 28 STREET 10016

TLDR

Modern Korean tasting menu w/ creative dishes like pineapple-brined fried chicken & unique Granita. Great value fine dining.

Sentiment Overview(Based on 53 Reddit comments)

58% Positive26% Neutral13% Negative

Achievements and Accolades

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Tags

korean 29modern korean 5contemporary korean 3tasting menu 8fine dining 3seafood 2View All

Neighborhoods

Midtown

Instagram Posts References

Summary
Summary

Recent Articles

The 35 best restaurants in NYC right now
positive

Experience modern Korean small plates at Atoboy in Flatiron, offering a four-course prix-fixe menu that allows diners to sample a variety of creative dishes.

Morgan Carter, Amber Sutherland-Namako Aug 6, 2025
Read More →
Infatuation

Details

Experience modern Korean small plates at Atoboy, a restaurant helmed by chef Junghyun Park. Their four-course prix-fixe menu offers an adventurous yet approachable take on Korean cuisine, with standouts like creative options such as braised eggplant with snow crab and a unique crispy fried chicken. The tasting menu format is ideal for sharing, and the Granita dessert provides a unique Korean-inspired finale.

Food Overview

Atoboy offers a modern take on Korean cuisine through a four-course prix-fixe tasting menu, with an option to add their highly recommended crispy fried chicken. Dishes like shrimp in white kimchi broth and caramelized squash are lauded for their creativity and balance. The fried chicken, brined in pineapple juice and served with a ginger-peanut butter sauce, is a frequent highlight and often recommended as an add-on. Desserts, like the Korean-inspired Granita, also receive praise. While most reviews are positive, one commenter found the ambiance to be lacking, describing it as a 'concrete hallway'.

Highlights / Recommended

"The four-course prix-fixe tasting menu is highly recommended for experiencing the breadth of their creative Korean dishes. The crispy fried chicken, often available as an add-on, is frequently cited as a must-try. Standout dishes mentioned include the sea urchin, squid, and oxtail."

Mentioned Dishes:

  • fried chicken(2)
  • chicken add-on(2)

Customer Sentiment

Customers generally have a very positive sentiment towards Atoboy, praising the delicious and inventive Korean cuisine, particularly the tasting menu and fried chicken. While most find it to be excellent value, a few noted the ambiance was not ideal.

Reddit References

Highlighted Posts

The original poster found Atoboy to be their favorite meal, praising the inventive flavors and value of the tasting menu, with standout dishes including sea urchin, squid, and oxtail. They also noted the fried chicken was good, but questioned its value as an add-on.
Multiple users highly recommend Atoboy, emphasizing that while not technically Michelin-starred, it offers an incredibly delicious meal for its price point and is considered one of the best meals in NYC by some.
Atoboy's tasting menu is highly recommended, with one user stating it 'absolutely never disappoints' and another praising it for modern Korean cuisine.
Users enthusiastically recommend the fried chicken at Atoboy, with one describing it as 'ridiculous' (in a positive sense).
Atoboy is enthusiastically suggested as a favorite sister restaurant, known for its Korean cuisine and fine dining experience.
While staff were great and food delicious with all 7 dishes being excellent, the commenter found the overall vibe of Atoboy to be not great, describing the dining area negatively.
A commenter clarified that Atoboy is a sister restaurant to Atomix and not to be confused with the bar Attaboy. Another user expressed a negative opinion, calling Atoboy a 'fake version of Attaboy'.

Recent Mentions

From post: Last Night Theodora X Atoboy Collab

"This commenter expressed a negative opinion of Atoboy, referring to it as a 'fake version of Attaboy'."

Negative
Nov 7, 2025View Comment →

From post: Last Night Theodora X Atoboy Collab

"The commenter clarified that Atoboy is a sister restaurant to Atomix, not to be confused with Attaboy, a bar, as they had previously made this mistake."

Neutral
Nov 7, 2025View Comment →

From post: Last Night Theodora X Atoboy Collab

"The commenter questioned the pricing of the drinks for the collab, noting that $85 for two soju cocktails, a glass of wine, and a canned makgeoli seemed high, especially since Theodora typically has a full bar."

Negative
Nov 7, 2025View Comment →

From post: Ideas For 150pp Dinner In Midtown Or Easily

"Atoboy is suggested as a possible restaurant choice."

Neutral
Oct 27, 2025View Comment →

From post: Restaurant Dining Experiences Like Traif Under 100

"The user mentions Atoboy as a highly upvoted recommendation for an affordable tasting menu experience in NYC, alongside other establishments."

Neutral
Oct 24, 2025View Comment →

From post: Birthday Dinner Recommendations

"Atoboy is recommended for its outstanding $75 tasting menu, although the commenter notes Korean food might not suit a very picky eater."

Positive
Oct 12, 2025View Comment →

From post: How Does Korean Food In Nyc Compare To La

"Responding to a mention of Atoboy, this commenter classified it as a 'new wave' spot rather than traditional Korean food. They noted it falls into the category of trendy, elevated Korean dining."

Neutral
Sep 20, 2025View Comment →

From post: How Does Korean Food In Nyc Compare To La

"This commenter, a white male from Toronto, highly recommends Atoboy, stating it was one of the best meals they've had in NYC."

Positive
Sep 19, 2025View Comment →

From post: Coming From La What To Eat

"Joo Ok is suggested as a better option than Oiji Mi and Atoboy."

Neutral
Sep 19, 2025View Comment →

From post: Coming From La What To Eat

"Atoboy is recommended as a good Korean option."

Positive
Sep 19, 2025View Comment →

From post: Coming From La What To Eat

"The user is asking for a recommendation between Oiji Mi and Atoboy for Korean prefix dining."

Neutral
Sep 19, 2025View Comment →

From post: Help Need To Impress My Mom

"The tasting menu at Atoboy is highly recommended, with the commenter stating it 'absolutely never disappoints'."

Positive
Sep 15, 2025View Comment →

From post: Help Need To Impress My Mom

"Atoboy is recommended for modern Korean cuisine, praised for its excellent tasting menu."

Positive
Sep 15, 2025View Comment →

From post: Best 150person Dinner

"Atoboy is listed as a recommendation for a nice date night."

Positive
Sep 15, 2025View Comment →

From post: Short Notice Mini Celebration Date Night

"Atoboy was suggested as a dinner option with open reservations for a date night. The commenter also shared personal experience about feeling too exhausted after exams to go out."

Neutral
Aug 27, 2025View Comment →

From post: Perhaps A Ignorant Question But Can Anyone

"Atoboy is stated to be this user's absolute favorite restaurant."

Positive
Aug 21, 2025View Comment →

From post: Perhaps A Ignorant Question But Can Anyone

"This user shared an anecdote about receiving a complimentary half-order of the fried chicken at Atoboy, which they found delicious."

Positive
Aug 20, 2025View Comment →

From post: Perhaps A Ignorant Question But Can Anyone

"This commenter agreed that Atoboy offers a great meal, especially considering its price point."

Positive
Aug 20, 2025View Comment →

From post: Perhaps A Ignorant Question But Can Anyone

"This user recommended Atoboy, stating it's not technically Michelin-starred but is incredibly delicious and offers a great meal for its price point."

Positive
Aug 20, 2025View Comment →

From post: Six Days Of Tasty Food In Nyc

"The user had a very enjoyable meal at Atoboy, praising both the food and the service. They were able to take some of their meal to go."

Positive
Aug 4, 2025View Comment →