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ATOBOY

Last Updated: 3 days ago

Phone: (646) 476-7217

Address: 43 EAST 28 STREET 10016

TLDR

Modern Korean small plates w/ inventive tasting menus & amazing fried chicken. Great value fine dining.

Sentiment Overview(Based on 33 Reddit comments)

61% Positive21% Neutral15% Negative

Achievements and Accolades

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Tags

korean 16contemporary korean 3tasting menu 4fine dining 3fried chicken 2View All

Neighborhoods

Midtown

Instagram Posts References

Summary

Recent Articles

The 35 best restaurants in NYC right now
positive

Experience modern Korean small plates at Atoboy in Flatiron, offering a four-course prix-fixe menu that allows diners to sample a variety of creative dishes.

Morgan Carter, Amber Sutherland-Namako Aug 6, 2025
Read More →
Infatuation

Details

Experience a modern and approachable take on Korean cuisine at Atoboy, where a four-course prix-fixe menu showcases inventive small plates. With a "grungy-chic" aesthetic and a welcoming atmosphere, diners can savor creative dishes like shrimp in white kimchi broth and a notable double-fried chicken add-on. It's frequently recommended as a great value for a fine dining experience, making it a favorite for many.

Food Overview

Atoboy offers a modern take on Korean small plates, with a four-course prix-fixe menu that has been highly praised. Standout dishes include the shrimp in white kimchi broth, caramelized squash, and a highly recommended double-fried chicken add-on. The food is described as delicious, inventive, and offering great value. One commenter found the chicken add-on to be good but questioned its value.

Highlights / Recommended

"The double-fried chicken with gochujang and peanut sauce is a highly recommended add-on to the prix-fixe menu. Other praised dishes include shrimp in white kimchi broth and caramelized squash."

Mentioned Dishes:

  • fried chicken(2)
  • chicken add-on(2)

Customer Sentiment

Customers generally have a very positive experience at Atoboy, praising the delicious and inventive Korean cuisine, the friendly service, and the overall value, especially for a tasting menu. Some minor critiques mention the ambiance, describing it as not great or like eating in a hallway.

Reddit References

Highlighted Posts

This comprehensive review details a very enjoyable meal at Atoboy, praising the food and service. Standout dishes included sea urchin, bluefin, fluke, squid, cod, and oxtail, though the chicken add-on was considered good but not worth the price by the reviewer.
Several users discuss their experiences with Atoboy in the context of hyped restaurants. While some found it lived up to expectations and was a favorite, others had a less impressive experience compared to similar establishments.
Atoboy is recommended as a great value fine dining option, with suggestions on how to stay within a $250 budget for two, including ordering the fried chicken and a dessert.
Atoboy's chicken is enthusiastically recommended, with one user calling it "amazingly delicious" and another describing the fried chicken as "ridiculous" in a positive way.
This post expresses mixed feelings about Atoboy, noting that while the food was delicious and the staff were great, the overall ambiance and lighting were detracting from the experience.

Recent Mentions

From post: Six Days Of Tasty Food In Nyc

"The user had a very enjoyable meal at Atoboy, praising both the food and the service. They were able to take some of their meal to go."

Positive
Aug 4, 2025View Comment →

From post: Where In The City Would You Go If Your Work

"This user agrees with the recommendation for Atoboy."

Positive
Jul 24, 2025View Comment →

From post: Where In The City Would You Go If Your Work

"Atoboy is recommended for a $250 dinner for two. It's suggested that ordering fried chicken for one and a dessert to share will fit within the budget, including tip."

Positive
Jul 24, 2025View Comment →

From post: Where To Take My Mom In Nyc For An Unforgettable

"This user lists Atoboy as a supper option, implying it is a dining choice."

Neutral
Jul 11, 2025View Comment →

From post: Birthday Dinner Nyc

"Atoboy is mentioned as a great restaurant option that fits the user's budget for special occasions."

Positive
Jul 9, 2025View Comment →

From post: Two Night Only Try Before You Die Recs Please

"Atoboy is suggested as a less formal alternative to Atomix, described as a "no frills spot" that was "really great"."

Positive
Jul 6, 2025View Comment →

From post: Walking Distance From 5th 31st

"Atoboy is recommended for dinner."

Neutral
Jun 29, 2025View Comment →

From post: Trip Review

"The original poster reiterated their agreement that Atoboy offers great value, stating they had enjoyed more expensive meals far less and confirming it was one of their favorite stops."

Positive
Jun 4, 2025View Comment →

From post: Trip Review

"A commenter expressed pleasure that the original poster enjoyed Atoboy, agreeing that it offers one of the best value fine dining experiences in NYC."

Positive
Jun 4, 2025View Comment →

From post: Trip Review

"The original poster surprisingly loved Atoboy, despite hearing mixed reviews, calling it potentially their favorite meal for its bright, fresh, and inventive flavors, with standout dishes like the sea urchin, squid, and oxtail, offering great value for a tasting menu."

Positive
Jun 3, 2025View Comment →

From post: Best Korean Fried Chicken In Nyc

"The user categorizes Atoboy as an expensive, sit-down option for Korean fried chicken."

Neutral
Jun 3, 2025View Comment →

From post: First Time In Nyc With My Parents Looking For A

"This user recommends Atoboy as a better alternative if one is looking for a restaurant associated with the Atomix culinary team."

Positive
May 14, 2025View Comment →

From post: Unique Food Recs For A Single Day In Nyc

"The author believes Atoboy (Korean American) helps encapsulate the spirit of NYC cooking, paying homage to another cuisine while making it NYC's own."

Positive
May 12, 2025View Comment →

From post: Hyped Places That Did And Didnt Live Up To The

"The user IHadACatOnce had the opposite experience of another user, implying they were not impressed with Atoboy (compared to Oiji Mi)."

Negative
May 6, 2025View Comment →

From post: Hyped Places That Did And Didnt Live Up To The

"The user No-Produce2097 found that Atoboy lived up to the hype."

Positive
May 6, 2025View Comment →

From post: Hyped Places That Did And Didnt Live Up To The

"The user DunderMifflin2005 loved Atoboy."

Positive
May 6, 2025View Comment →

From post: Which Meals Have Blown You Away

"The chicken add-on at Atoboy is one of the best parts."

Positive
May 1, 2025View Comment →

From post: Which Meals Have Blown You Away

"Atoboy was good but not amazing, and the commenter didn't get the chicken add-on."

Neutral
May 1, 2025View Comment →

From post: Which Meals Have Blown You Away

"Atoboy didn't impress the commenter."

Negative
May 1, 2025View Comment →

From post: Which Meals Have Blown You Away

"Atoboy is recommended as a restaurant that blew the author away."

Positive
May 1, 2025View Comment →