Affordable, unfussy sushi w/ discreet entrance. Great value omakase & popular sets.
Sendo, a discreet Midtown West restaurant by former Sushi Nakazawa chef Kevin Ngo, offers sushi sets and handrolls at accessible prices, with premium to-go sets available.
This Midtown West sushi spot, helmed by a former Sushi Nakazawa chef, offers an accessible yet high-quality Japanese dining experience. Known for its discreet entrance, it provides a range of sushi sets and handrolls that are praised for their value. The restaurant is particularly noted for its affordable omakase and its popular Tokyo Set and Sendo Don, making it a go-to for delicious and unfussy sushi.
Customers rave about the quality and affordability of the sushi, with the Tokyo Set and Sendo Don being frequently recommended. While most find the omakase and sets to be excellent value, a few have noted issues with repetitive pieces or perceived portion size relative to cost. The uni and kaisendon also receive positive mentions.
"The Tokyo Set and Sendo Don are frequently highlighted as must-try dishes, with many also recommending their omakase for a great value experience. Uni and kaisendon also receive positive mentions."
Overall positive, with customers frequently praising the value for money and quality of sushi, though some debate exists regarding portion size and repetition of certain fish types.
Important Note
The restaurant has a discreet entrance and may not take reservations, suggesting walk-ins and arriving early are recommended. There's a debate among some customers about the value proposition regarding portion size and piece repetition in certain sets.
"This user states that Sendo is consistently better in quality and cheaper than Sushi 35 West, and that Sushi 35 West uses cheap Atlantic salmon instead of premium king salmon."
Positive"This user names Sendo as their favorite sushi spot, with another user agreeing it is 'The best'."
Positive"In response to a recommendation, the user stated their intention to try Sushi by Woo."
Neutral"The user recommended Sushi by Woo on 33rd street as a good counter-serve lunch sushi spot."
Positive"In response to a positive comment about a takeout set, the user stated that the mentioned deal seemed like good value and they should have ordered that instead."
Positive"The user felt $51 for 16 pieces is not worth it unless for convenience, suggesting that for $2/nigiri, one might as well go to an AYCE omakase or spend more for a higher-end experience with proper saucing."
Negative"Responding to a comment about price, the user stated they have reviewed 38 places and found Sendo to be decent but not the best value, despite acknowledging its good quality."
Neutral"The user clarified their point about value by stating they prefer cheaper omakase places that use techniques like blowtorching, which they find less common outside the US."
Neutral"This user found the $40ish takeout set with nigiri and rolls to be a good value and a worthwhile purchase."
Positive"In response to a comment about a good deal, the user agreed that the lunch special sounded like a great value."
Positive"The user had a positive experience with a $33 lunch omakase set, praising the value, quality, and the opportunity to chat with the chef."
Positive"The user acknowledged the cost difference in Japan but stated that within NYC, while there might be better value, Sendo offers good quality sushi, just not at the very top tier."
Neutral"The user suggested that similar sushi could be found at Japanese grocery stores for much less, questioning the value of Sendo's pricing for what they perceived as basic pieces."
Negative"A brief comment stating the price is cheap."
Positive"This commenter questioned why someone would order a chef's choice set and then complain about the contents, suggesting they should order a la carte if they have specific preferences like botanebi or uni."
Neutral"This commenter mentioned Sendo as their backup option when 35 West is unavailable, specifically ordering the Akita set with an extra Ikura piece."
Neutral"In response to a comment about price, the user acknowledged that $3 per piece isn't bad but reiterated their disappointment with the amount of repeat pieces in their order."
Negative"The user finds the price of about $3 per piece to be decent, considering the potential cost of individual pieces."
Positive"Responding to criticism, the user clarified they have no personal vendetta and were simply relaying their experience to inform others about sushi options."
Neutral
