Discreet Japanese sushi spot by a former Sushi Nakazawa chef. Affordable, high-quality sets & handrolls. Great for solo visits or a quick, quality bite.
Sendo, a discreet Midtown West restaurant by former Sushi Nakazawa chef Kevin Ngo, offers sushi sets and handrolls at accessible prices, with premium to-go sets available.
Sendo, led by a former Sushi Nakazawa chef, offers an accessible yet high-quality Japanese sushi experience in Midtown West. Known for its discreet entrance and focus on fresh ingredients, it provides a range of sushi sets and handrolls, with premium to-go options also available.
Sendo specializes in Japanese sushi, with many customers highlighting the quality of the fish and rice. Popular recommendations include the Tokyo Set and Sendo Don (chirashi bowl). While most feedback is positive, a few users noted that certain chef's choice sets could become repetitive with pieces like salmon or tuna.
"Customers frequently recommend the Tokyo Set and the Sendo Don (chirashi bowl). The omakase experience is also highlighted as a great value, particularly for solo diners."
Customers overwhelmingly praise Sendo for its exceptional quality and value, with many considering it a top affordable sushi option in NYC. Some minor criticisms exist regarding piece repetition in certain sets, but the overall sentiment is highly positive.
Important Note
The restaurant does not typically take reservations and may have a wait, especially during peak times. Some diners have noted that certain chef's choice sets can feature a repetitive selection of fish.
"This user seconds the recommendation for Sendo, praising its great value, professionalism, friendliness, and accommodating staff."
Positive"This commenter found Sendo to be fantastic for no-nonsense, not fancy omakase, and better for quality and price compared to Hatsuhana."
Positive"A brief but strong endorsement of Sendo, calling it incredible and a personal favorite."
Positive"Sendo is recommended as a more traditional spot with better rice and fish variety, staying under $100pp and offering a clear upgrade from chains without being intimidating."
Positive"The commenter has visited Sendo twice and has not been disappointed, noting it as an affordable omakase option with parties typically spending around $70 per person."
Positive"This commenter had a great experience at Sendo on 6th and 31st, enjoying 10 courses for two people plus additional items for $220 including tip, stating the sushi was out of this world."
Positive"The user suggested Sendo as a restaurant that fits the criteria."
Neutral"Sendo is described as a great sushi place with a speakeasy vibe, located on the second floor of an unassuming building, and offering excellent sushi."
Positive"Sendo is mentioned in relation to Sushi 35."
Neutral"Sendo is described as offering the best affordable sushi in NYC and is run by a former chef from a two-Michelin-star restaurant."
Positive"This user considered trying Sendo for a celebratory meal after reading about Sushi Noz's offerings."
Neutral"This user states that Sendo is consistently better in quality and cheaper than Sushi 35 West, and that Sushi 35 West uses cheap Atlantic salmon instead of premium king salmon."
Positive"This user names Sendo as their favorite sushi spot, with another user agreeing it is 'The best'."
Positive"In response to a recommendation, the user stated their intention to try Sushi by Woo."
Neutral"The user recommended Sushi by Woo on 33rd street as a good counter-serve lunch sushi spot."
Positive"In response to a positive comment about a takeout set, the user stated that the mentioned deal seemed like good value and they should have ordered that instead."
Positive"The user felt $51 for 16 pieces is not worth it unless for convenience, suggesting that for $2/nigiri, one might as well go to an AYCE omakase or spend more for a higher-end experience with proper saucing."
Negative"Responding to a comment about price, the user stated they have reviewed 38 places and found Sendo to be decent but not the best value, despite acknowledging its good quality."
Neutral
