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WIN SON BAKERY

Last Updated: 7 days ago

Phone: (917) 833-6054

Address: 23 2 AVENUE 10003

TLDR

Energetic Taiwanese-American bakery w/ bold flavors & unique breakfast sandwiches on scallion pancakes. Great for lunch & treats!

Sentiment Overview(Based on 60 Reddit comments)

52% Positive27% Neutral20% Negative

Achievements and Accolades

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Tags

taiwanese 29chinese 6american 6scallion pancake 13bakery 8pastries 4View All

Neighborhoods

East Village

Instagram Posts References

Summary
Summary

Recent Articles

Win Son Bakery
positive

Bryan Kim reviews Win Son Bakery's East Village outpost, praising its energetic Taiwanese-American fare, including standout scallion pancake sandwiches and crispy fried chicken. The review notes the counter-service spot's bold flavors and substantial lunch options.

Bryan Kim May 13, 2025
Read More →
Infatuation

Details

This East Village bakery offers a vibrant take on Taiwanese-American cuisine, serving up energetic and bold flavors. From innovative breakfast sandwiches on scallion pancakes to unique lunch sets and creative baked goods, it's a spot that aims to impress with its distinctive menu. While most reviews are positive, some find certain dishes too rich or not up to par.

Food Overview

The bakery offers a Taiwanese-American menu with standout items like scallion pancake breakfast sandwiches (BEC and mortadella versions), shrimp patties, imperial glaze chicken, and various baked goods including mochi donuts and fan tuan. While many dishes are highly recommended for their unique flavors and execution, some customers found certain items, like the scallion pancake BEC or salads, to be too greasy, rich, or not worth the price.

Highlights / Recommended

"Highly recommended dishes include the scallion pancake BEC (especially the mortadella version), fan tuan, jiucai pancakes, and the Imperial Glaze Chicken. The shrimp milk bun and mochi donuts also receive positive mentions."

Mentioned Dishes:

  • scallion pancake bec(3)
  • mochi donut(2)
  • fan tuan(2)
  • millet mochi donut(2)

Customer Sentiment

Customers generally have a very positive sentiment towards the bakery, praising its unique Taiwanese-American offerings and bold flavors, although a few found some dishes too rich or not to their taste.

Reddit References

Highlighted Posts

This post announces the opening of the East Village location and highlights new menu items like a bento box and savory pastry, alongside old favorites. It received a very positive reception.
This user raves about the scallion pancake, particularly the crispy cheese, and also notes the jiucai pancake was excellent. They mention the restaurant takes cards and is conveniently located near the F train.
This post mentions the jiucai pancake and chocolate bolo bao lived up to the hype and were surprisingly filling. The overall sentiment towards these items was very positive.
This review praises the fan tuan as delicious and the millet mochi donut for its texture and flavor, despite a slight critique about sweetness. It acknowledges criticism of gentrifying Taiwanese food but finds the items enjoyable.
This thread discusses scallion pancake BECs. While one user calls Win Son's version 'amazing,' others disagree, describing it as 'greasy and tasteless,' indicating a split opinion on this popular item.
Win Son Bakery is recommended for lunch, with the scallion pancake breakfast sandwich highlighted as outstanding. This suggests it's a good option for a midday meal.
This post about the Manhattan opening received mixed feedback regarding delivery, with one comment noting that delivered food was cold and soggy. Another user suggested it's better to eat the food fresh on-site.

Recent Mentions

From post: Collecting Nyc Restaurant Matches

"The user is listing NYC restaurants that have matchbooks, and Win Son is one of them."

Neutral
Nov 30, 2025View Comment →

From post: 10 East Village Bakeries In 25 Days

"Despite some criticism for gentrifying Taiwanese food, the reviewer found the fan tuan delicious, appealing to their love of pork floss. The millet mochi donut was also enjoyed for its texture and flavor, though it could have been slightly sweeter."

Positive
Nov 8, 2025View Comment →

From post: Donut Delivery Thats Not Doughnut Plant

"The commenter noted that Win Son offers mochi donuts as part of their menu selection."

Neutral
Oct 23, 2025View Comment →

From post: The 25 Essential Pastries To Eat In New York City

"The author mentioned trying the Pine Nut Sun Cookie at Win Son Bakery."

Neutral
Oct 21, 2025View Comment →

From post: Williamsburg And Greenpoint Dining Solo Eat

"Win Son Bakery is recommended along with the restaurant."

Positive
Oct 20, 2025View Comment →

From post: Williamsburg And Greenpoint Dining Solo Eat

"Win Son Bakery is recommended along with the restaurant."

Positive
Oct 19, 2025View Comment →

From post: Recs For Some Meals As A Solo Female

"Win Son in the East Village is recommended for lunch or treats."

Positive
Oct 4, 2025View Comment →

From post: Where Can I Get This In Manhattanbrooklyn

"A commenter criticized Win Son's scallion pancake BEC, calling it 'greasy and tasteless'. They contrasted this with food options in Queens, which they consider superior."

Negative
Sep 15, 2025View Comment →

From post: Where Can I Get This In Manhattanbrooklyn

"A commenter noted that Win Son offers a scallion pancake with a BEC (Bacon, Egg, and Cheese) topping, describing it as 'amazing'. However, another user disagreed, calling it 'greasy and tasteless'."

Neutral
Sep 13, 2025View Comment →

From post: Where Can I Get This In Manhattanbrooklyn

"A commenter suggested Win Son as a place to find a scallion pancake similar to the one in the post."

Neutral
Sep 13, 2025View Comment →

From post: Where Can I Get This In Manhattanbrooklyn

"A commenter suggested Win Son as a place to find the type of scallion pancake described in the post."

Neutral
Sep 13, 2025View Comment →

From post: Help Me Dial Down My List For My Trip

"This commenter is in the minority for not being a fan of Win Son Bakery, finding that none of the items they tried particularly impressed them, and one was excessively greasy."

Negative
Sep 9, 2025View Comment →

From post: Help Me Dial Down My List For My Trip

"This commenter is in the minority for not being a fan of Win Son Bakery, finding that none of the items they tried particularly impressed them, and one was excessively greasy."

Negative
Sep 9, 2025View Comment →

From post: The Tiktokification Of Nyc Restaurants

"Following up on a previous comment, this user reiterates their disappointment with the scallion pancake BEC from Win Son Bakery, describing it as a heavy, unpleasant dish."

Negative
Sep 5, 2025View Comment →

From post: The Tiktokification Of Nyc Restaurants

"This user enjoyed the scallion pancake BEC from Win Son Bakery, finding it filling and not overly long to wait for, despite acknowledging it can be expensive."

Positive
Sep 5, 2025View Comment →

From post: The Tiktokification Of Nyc Restaurants

"This user found the scallion pancake BEC from Win Son Bakery, recommended by influencers, to be 'gross'."

Negative
Sep 5, 2025View Comment →

From post: Am I On The Right Track

"The commenter listed Win Son as one of the good restaurants on the user's list."

Positive
Aug 28, 2025View Comment →

From post: Whats Your Favorite Dessert Place And Order In Nyc

"The commenter recommends Win Son Bakery's red date cake."

Positive
Aug 26, 2025View Comment →

From post: Who Has The Best Cake In The City

"Win Son Bakery has a good scotch flavored cake occasionally."

Positive
Aug 20, 2025View Comment →

From post: Asian Bakery From Oakland Ca Popping Up In Nyc

"Win Son Bakery is mentioned as a collaborator for an upcoming pop-up event in NYC."

Neutral
Aug 11, 2025View Comment →