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WIN SON BAKERY

Updated

Phone: (804) 690-0033

Address: 23 2 AVENUE 10003

TLDR

Modern Taiwanese-American bakery gems, legendary scallion pancake breakfast sandwiches, and chewy mochi donuts in the heart of the East Village.

Reddit Sentiment for WIN SON BAKERY(based on 142 Reddit opinions)

51% Positive30% Neutral20% Negative

Reddit Sentiment Over Time

Unique Posts Over Time

Tags

taiwanese 65american 13chinese 8bakery 17scallion pancake 16dessert 8View All

Neighborhoods

East Village

Instagram Posts References

This bakery offers a mortadella scallion pancake, a breakfast sandwich, and a donut. The food appears to be flavorful and well-prepared, with the pancake and sandwich showcasing savory fillings and the donut offering a sweet treat.

The creator was inspired by Winson Bakery to recreate their bacon, egg, and cheese scallion pancake at home. They showcase the exterior of Winson Bakery and mention they have been meaning to visit for a long time. The dish at Winson Bakery is described as a bacon, egg, and cheese scallion pancake priced at $15, with the creator feeling the ratio of filling to dough was good.

Win Son Bakery, located in the East Village of NYC, offers a Taiwanese-inspired twist on traditional bakery and breakfast fare with a focused menu. The reviewer particularly enjoyed the Bacon Egg & Cheese Scallion Pancake Sandwich, describing it as one of the best breakfast sandwiches in the city due to its crispy, flaky scallion pancake, bacon, egg, and cheese. The Fan Tuan (Pork Rice Roll) was noted as tasty and crunchy, and the Laminated Bolo Bao was praised for its buttery and airy texture. The establishment boasts a casual and cozy ambiance, suitable for quick meals, and also offers a happy hour. The reviewer expressed a desire to return, especially for the scallion pancake sandwich.

The author briefly mentioned sharing a chocolate chip cookie from Winson Bakery, implying a pleasant experience with the treat.

Win Son Bakery is presented as a casual spot with a great vibe for chatting, and is considered worth the wait. The menu includes jianbing, mochi donuts, custard toast, and scallion pancakes.

Win Son Bakery was the first stop on the breakfast tour, where the group tried their unique fantuan, a rice roll wrapped with egg, pork floss, and a Youtiao donut, which received high praise from Chef Conant. They also enjoyed a scallion pancake bacon, egg, and cheese sandwich, and a mochi donut, which was noted as a favorite bite by one of the hosts.

Win Son Bakery in the East Village is noted for its delicious mochi donuts and egg scallion pancakes.

The mochi donut from Win Son Bakery stood out as a highlight, possibly the favorite bite of the entire trip. It was praised for its buttery flavor and ideal chewy texture.

Win Son Bakery is recognized for its innovative breakfast sandwich featuring bacon, egg, and cheese served on a scallion pancake. This Taiwanese-inspired twist on a classic breakfast staple offers a savory and aromatic experience.

Featured Articles

Dedicated reviews and comprehensive features focusing directly on this restaurant.

Win Son Bakery
positive

Bryan Kim reviews Win Son Bakery's East Village outpost, praising its energetic Taiwanese-American fare, including standout scallion pancake sandwiches and crispy fried chicken. The review notes the counter-service spot's bold flavors and substantial lunch options.

Bryan Kim • May 13, 2025
Read More →
Infatuation
It truly feels like the year of the bakery in New York.
lean positive

Win Son Bakery expands to the East Village, bringing its popular Taiwanese American scallion pancake sandwiches and other Taiwanese-inspired treats to a new neighborhood. Expect long lines for this highly anticipated opening.

• Mar 21, 2025

Other Article Mentions

Lists, round-ups, and guides where this restaurant is mentioned alongside others.

Mentioned In
A Harry Styles Super Fan’s Dining Guide in NYC
positive

A Taiwanese American bakery and restaurant in the East Village serving a variety of pastries and savory items.

• Aug 26, 2026
Mentioned In
The Best Brunches in NYC
positive

Win Son is famous for its scallion pancakes and also serves crispy, fluffy brunch pancakes topped with boba and oolong whipped cream. Try their xi fan and michelada.

Bryan Kim • Mar 4, 2022
Read More →
Infatuation

Details

Win Son Bakery is a vibrant East Village destination celebrated for its inventive Taiwanese-American fusion cuisine [1]. Diners frequently highlight standout items like the scallion pancake breakfast sandwiches and the chewier-than-ever mochi donuts [2], [3]. While some patrons have expressed concerns regarding changing quality or pricing over time [4], many continue to recommend it as a quintessential NYC spot for unique treats and savory morning meals [5].

Food Overview

The menu features a creative mix of Taiwanese-inspired baked goods and savory meals, with the scallion pancake bacon, egg, and cheese sandwich and the mochi donut being widely praised as must-try items [1], [2], [3]. Some customers also enjoy the fan tuan, while the Caesar salad is noted as a less compelling choice [1], [4].

Highlights / Recommended

Signature recommendations include the bacon, egg, and cheese scallion pancake sandwich, the chewy mochi donut, and the hearty fan tuan [1], [3], [5].

Customer Sentiment

Sentiment is generally positive, with guests frequently praising the bakery's innovative menu and lively atmosphere [1], [5]. However, some diners have raised concerns about inconsistent food quality, long wait times, and high price points [4].

Most Mentioned Dishes

  • 01
    scallion pancake sandwich
    14 mentions
    These breakfast sandwiches feature bacon, egg, and cheese nestled...
  • 02
    mochi donut
    12 mentions
    This donut offers a unique chewy texture and buttery taste, with ...
  • 03
    fan tuan
    8 mentions
    This Taiwanese rice roll is highly recommended, praised as potent...
  • 04
    bakery items
    6 mentions
    The bakery section is frequently highlighted as the superior part...
  • 05
    black sesame latte
    6 mentions
    This latte is praised for its incredibly smooth texture and addic...
  • 06
    big chicken bun
    4 mentions

Reddit Opinions & Reviews

Top Reddit Posts About WIN SON BAKERY

A deep dive thread where users debate the consistency and perceived changes in quality at the restaurant over the years.
This thread highlights the bakery as a fantastic and popular tourist-friendly spot, specifically recommending the mochi donuts and scallion pancake sandwiches.
Users share fond memories of the beef rolls and sesame noodles, cementing the restaurant's reputation for satisfying, memorable flavors.

Recent Reddit Mentions

From post: Any Favorite Asian Food Spots In East Williamsburg

"The user fondly remembers the sesame noodles even years later."

Positive
Sep 7, 2026View Comment →

From post: Any Favorite Asian Food Spots In East Williamsburg

"The beef roll is described as godly."

Positive
Sep 7, 2026View Comment →

From post: Any Favorite Asian Food Spots In East Williamsburg

"A popular restaurant recommendation in the area."

Positive
Sep 6, 2026View Comment →

From post: 24hour Pancakes Requesting Diner In East Village

"Mentioned as an alternative dining suggestion."

Neutral
Aug 19, 2026View Comment →

From post: What Trendypopular Coffee Shopdessert Spot Did

"Excellent food, great cocktails, and a fun vibe."

Positive
Aug 8, 2026View Comment →

Often mentioned with Win Son Bakery

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