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PURE THAI RESTAURANT

Updated

Phone: (212) 581-0999

Address: 766 9 AVENUE 10019

TLDR

A staple for elite Thai cuisine in Hell's Kitchen, offering consistently flavorful dishes. Known as a go-to spot for authentic noodles and curry, perfect for a pre-theater meal.

Reddit Sentiment for PURE THAI RESTAURANT(based on 62 Reddit opinions)

74% Positive24% Neutral2% Negative

Tags

thai 59thai 47noodles 6View All

Neighborhoods

Hell's Kitchen

Details

Located in Hell's Kitchen, this spot is frequently cited as a top-tier Thai destination in Manhattan, prized for its consistently delicious food and welcoming atmosphere [5], [17]. While many patrons consider it an elite go-to for authentic cuisine, its popularity often leads to significant crowds [6], [21]. Recent reports suggest mixed experiences, with some highlighting a decline in quality following expansion [44], yet it remains a highly recommended favorite for many [17], [43].

Food Overview

The menu is widely celebrated for its clean, fresh flavors, with standout dishes like curry puffs and pad kee mao [2], [6]. Diners generally appreciate the well-spiced, authentic approach to Thai cooking [39], though some caution that the spice levels can become quite intense [1].

Highlights / Recommended

"Patrons frequently recommend the pad kee mao [2], the curry puffs [6], and the som tum, alongside the green curry beef [39]."

Customer Sentiment

Overall feedback is overwhelmingly positive, with many diners praising the friendly staff and high-quality, flavorful food [39], [41]. However, some recent visitors have noted concerns regarding inconsistent quality and long waits due to overcrowding [44].

Reddit Opinions & Reviews

Top Reddit Posts About PURE THAI RESTAURANT

This post identifies the restaurant as a legendary establishment situated in a neighborhood renowned for its Thai food culture.
The original poster reviews the restaurant positively, highlighting the som tum, crispy tofu, and green curry beef as flavorful and reasonably priced choices.
This discussion includes a specific recommendation for the Krabi seafood noodle soup, with a caveat that it is better suited for experienced palates than novices.

Recent Reddit Mentions

From post: Looking For Upscale Dinner Recs For 2 In Manhattan

"The user suggests walking along 9th Avenue in Hell's Kitchen and checking out Pure Thai as a neighborhood spot for eats."

Neutral
Jul 22, 2026View Comment →

From post: Wheres The Good Food In Midtown Thats Not 50 And

"Mentioned as a recommended spot in Midtown."

Positive
Jul 6, 2026View Comment →

From post: Something Easy Lunch Or Dinner For 2 Demoralized

"Pure Thai Cookhouse, once a favorite, has experienced a significant decline in food and service quality after expanding, leading to a very negative dining experience."

Negative
May 16, 2026View Comment →

From post: Something Easy Lunch Or Dinner For 2 Demoralized

"Pure Thai Cookhouse is highly recommended."

Positive
May 16, 2026View Comment →

From post: Something Easy Lunch Or Dinner For 2 Demoralized

"Pure Thai Cookhouse is recommended for its solid food quality."

Positive
May 16, 2026View Comment →

From post: Something Easy Lunch Or Dinner For 2 Demoralized

"Pure Thai Cookhouse is recommended for its food."

Positive
May 15, 2026View Comment →

From post: Team Lunch For 20 Near Columbus Circle W Gf

"This restaurant is recommended as a possibility for a group lunch near Columbus Circle, with consideration for gluten-free needs."

Neutral
May 13, 2026View Comment →

From post: Looking For A Truly Great Hells Kitchen Dinner

"Pure Thai is highly recommended for its fantastic food and wonderful staff, with a suggestion to make a reservation due to expected crowds."

Positive
May 1, 2026View Comment →

From post: Looking For A Truly Great Hells Kitchen Dinner

"Pure Thai is recommended for its best taste among Thai options, though it may be crowded."

Positive
May 1, 2026View Comment →

From post: Great Thai Spot Hells Kitchen

"This commenter clarified that 'nice spice level' meant decently spicy but flavorful, not overwhelming. 'Clean' taste indicates good ingredients, well-cooked food, and fresh flavors, as exemplified by the non-chewy meat and crisp tofu."

Positive
Apr 21, 2026View Comment →

From post: Great Thai Spot Hells Kitchen

"Pure Thai Kitchen was a family favorite for this commenter whose daughter attended The Ailey School. They also mentioned LumLum as a noteworthy newcomer."

Positive
Apr 21, 2026View Comment →

From post: Great Thai Spot Hells Kitchen

"This user inquired about the meaning of 'nice spice level' and 'tasted really clean' as used in the original post."

Neutral
Apr 21, 2026View Comment →

From post: Great Thai Spot Hells Kitchen

"This commenter plans to try Pure Thai Kitchen and mentions they have been frequenting Yum Yum Too."

Neutral
Apr 21, 2026View Comment →

From post: Great Thai Spot Hells Kitchen

"Responding to a comment about keeping the restaurant successful, this user expressed happiness with their choice after not having eaten in the area for about 20 years and missing old favorite spots like Manganaro's and Holland Bar."

Positive
Apr 21, 2026View Comment →

From post: Great Thai Spot Hells Kitchen

"This commenter finds Pure Thai Kitchen to be decent and suggests Thonglor as a potentially better alternative for a future visit."

Neutral
Apr 21, 2026View Comment →

From post: Great Thai Spot Hells Kitchen

"This user's wife has many dietary restrictions, but was able to eat at Pure Thai Kitchen, which made her happy as she hadn't had Thai food in a long time."

Positive
Apr 20, 2026View Comment →

From post: Great Thai Spot Hells Kitchen

"This regular patron states that Pure Thai Kitchen is one of their go-to spots and that it consistently satisfies."

Positive
Apr 20, 2026View Comment →

From post: Great Thai Spot Hells Kitchen

"This commenter loves Pure Thai Kitchen and highlights its excellent ability to accommodate customers with shellfish allergies."

Positive
Apr 20, 2026View Comment →

From post: Great Thai Spot Hells Kitchen

"This user initially commented 'Shh' to the positive review, possibly to keep the restaurant less crowded. They later discussed how the restaurant used to have long waits when it was smaller and noted the increased competition in the area."

Neutral
Apr 20, 2026View Comment →

From post: Great Thai Spot Hells Kitchen

"The original poster found Pure Thai Kitchen in Hell's Kitchen to be a great spot with good service and reasonable prices. They enjoyed the som tum, crispy tofu, and green curry beef, noting a pleasant spice level and clean taste. The meal for two was under $60 without drinks."

Positive
Apr 20, 2026View Comment →

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