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SMØR

Updated

Phone: (646) 478-8391

Address: 441 EAST 12 STREET 10009

TLDR

Scandinavian bakery known for sourdough & cardamom buns. Great for breakfast, coffee, and unique Nordic treats.

Reddit Sentiment for SMØR(based on 29 Reddit opinions)

45% Positive31% Neutral14% Negative

Achievements and Accolades

Achievement logo
Achievement logo

Tags

scandinavian 5danish 3nordic 3pastries 7coffee 2cardamom bun 2View All

Neighborhoods

East Village

Instagram Posts References

Chef Sebastian Bangsgaard from Smør was featured in a video where chefs were asked about ingredients they secretly dislike.

Smørnyc is mentioned with the exciting note that 'Scandinavian breakfast is coming up', suggesting it's an anticipated spot for Nordic morning meals.

Other Article Mentions

Lists, round-ups, and guides where this restaurant is featured.

Mentioned In
Where to Watch the World Cup Around NYC and Eat to Honor Every Country

Smor, with locations in Brooklyn and Manhattan, is recommended for Norwegian cuisine.

EaterJun 5, 2026
Mentioned In
The Best Brunch Restaurants in NYC
positive

Smør, a Scandinavian all-day cafe and bakery, serves Danish-style pancakes, egg sandwiches, and pastries in a bright, casual setting, with a larger space now open in the East Village.

Melissa McCartDate unknown

Details

This Scandinavian cafe and bakery offers a delightful array of pastries, sandwiches, and Danish-style pancakes. Reviewers specifically praise their sourdough loaves and cardamom buns, noting them as unique and recommended treats [1]. While generally positive, some feedback suggests that certain pastries can become dry, and the overall hype around the establishment is questioned by some [2].

Food Overview

Smør is a Scandinavian cafe and bakery offering a range of items like sourdough bread, sandwiches with notable aioli, Danish-style pancakes, and pastries. The cardamom bun is frequently mentioned, with some calling it a favorite and others finding it dry and stale [1], [2]. It's also noted for its coffee, including sweet iced options [3].

Highlights / Recommended

"Smør is recommended for its sandwiches, particularly those with a good aioli and soft bun, as well as its sourdough bread and notable cardamom buns [1], [2]."

Mentioned Dishes:

  • cardamom bun(3)

Customer Sentiment

Customers generally praise Smør for its unique and delicious food, particularly its sourdough and cardamom buns. However, a few reviews mention that some pastries can be dry, and some visitors question the establishment's popularity [1].

Reddit Opinions & Reviews

Top Reddit Posts About SMØR

This Reddit post recommends Smor for sandwiches, specifically highlighting a "yummy aioli and a soft bun" as reasons for the positive feedback.
Smor is highly recommended in this thread for its excellent savory items and described as a go-to for Nordic treats.
One user expressed significant disappointment with Smor's Cardamom Bun, finding it dry and stale, contrasting with their high expectations. Another commenter questioned the hype surrounding Smor in the same post.
Smor is recommended here, with specific praise for their zebirke and cardamom bun, noting them as very good.
This user notes Smor as a bakery that offers good sourdough loaves, among other options in NYC.

Recent Reddit Mentions

From post: Where Can I Find A Cheddar Chive Scone In

"Smør is mentioned as a place to consider for the requested item."

Neutral
Jun 17, 2026View Comment →

From post: Nyc Cookies Ranking 12 Spots From Lower Manhattan

"The author's girlfriend ranked Smor's cookie."

Neutral
May 21, 2026View Comment →

From post: Planning A Fullday Europeanstyle Dining Itinerary

"Smør is mentioned as an alternative if one wants to stay in Manhattan for coffee and pastries."

Positive
Apr 14, 2026View Comment →

From post: Food Cinnamon Roll Recs

"Suggests trying a cardamom bun from Smør for a 'crazy' and different option."

Positive
Mar 1, 2026View Comment →

From post: Best Place For Savory Pasteries

"Smor is seconding mentioned for its Nordic treats."

Positive
Jan 28, 2026View Comment →

From post: Best Place For Savory Pasteries

"Smor is highly recommended for its excellent savory items and is described as a place for Nordic treats."

Positive
Jan 28, 2026View Comment →

From post: Bakery Delivery In Manhattan W Savory Options

"This user recommended Smor, specifically mentioning the zebirke and cardamom bun as being very good."

Positive
Jan 15, 2026View Comment →

From post: East Village Bakery Crawl Feedback

"This commenter acknowledges Smør's ambition and creativity but notes that their items don't hold up well, becoming dry. However, they consider a warm cardamom bun from Smør a favorite pastry moment."

Negative
Jan 5, 2026View Comment →

From post: East Village Bakery Crawl Feedback

"This commenter was not thrilled with Smør but has visited Hani's many times with no bad experiences."

Negative
Jan 4, 2026View Comment →

From post: East Village Bakery Crawl Feedback

"This commenter suggests removing Smør and La Cabra from the list, finding Smør less interesting than other options."

Negative
Jan 4, 2026View Comment →

From post: East Village Bakery Crawl Feedback

"This commenter suggests choosing between Smør and La Cabra, implying they are similar options."

Neutral
Jan 4, 2026View Comment →

From post: Recommendation For Morning Coffee And Savory

"Smor was mentioned."

Neutral
Dec 14, 2025View Comment →

From post: Any Spots Near The East Village For Sweet Or Fun

"Smør is listed as a place in the East Village that offers sweet iced coffees for those who enjoy flavored drinks."

Positive
Nov 5, 2025View Comment →

From post: Follow Up Food From Wifes Surprise Trip 1st Week

"The commenter questions the hype around Smor, expressing bewilderment as to why people line up for the spot."

Negative
Oct 23, 2025View Comment →

From post: Follow Up Food From Wifes Surprise Trip 1st Week

"The author was very disappointed with Smor's Cardamom Bun, finding it dry and stale, a stark contrast to highly-rated bakeries. They hoped it was due to visiting at a suboptimal time."

Negative
Oct 22, 2025View Comment →

From post: Finnish Restaurant In Nyc

"The user was looking for Finnish restaurants in NYC and mentioned Smør as a Nordic place they were aware of."

Neutral
Oct 14, 2025View Comment →

From post: Where Do You Go For Really Good Coffee In New York

"This coffee shop was listed among other coffee recommendations."

Neutral
Sep 30, 2025View Comment →

From post: Great Chicken Salad Sandwich

"Recommended Smor."

Positive
Sep 20, 2025View Comment →

From post: Quiet Breakfast Spot In Midtown

"Smør is mentioned as a quiet breakfast spot."

Positive
Sep 10, 2025View Comment →

From post: Whats The Best Patisserie In Manhattan

"A list of bakeries was provided, including Smør."

Positive
Aug 24, 2025View Comment →