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KAZUNORI

Last Updated: 8 days ago

Phone: (347) 594-5940

Address: 15 WEST 28 STREET 10001

TLDR

Best hand rolls in town. Think Sugarfish, but better & cheaper. No tipping & quick eats.

Sentiment Overview(Based on 55 Reddit comments)

67% Positive27% Neutral5% Negative

Achievements and Accolades

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Tags

japanese 48sushi 47hand roll 15hand rolls 13View All

Neighborhoods

Midtown

Instagram Posts References

Summary

Details

This Japanese restaurant focuses on the art of hand rolls, offering a unique and affordable sushi experience. It's a sister restaurant to the popular Sugarfish, sharing its commitment to quality ingredients while providing a more casual and accessible option. Diners can expect fresh, expertly prepared hand rolls and sashimi in a lively atmosphere.

Food Overview

Specializing in hand rolls and sashimi, this Japanese restaurant offers a focused menu that has garnered significant acclaim. Customers rave about the quality and value of the hand rolls, with specific mentions of the scallop hand roll being a must-try. While most feedback is positive, one diner reported a negative experience with food poisoning, though this seems to be an isolated incident.

Highlights / Recommended

"The hand rolls are the star here, with the scallop hand roll being particularly lauded for its quality and value. Customers often recommend trying a variety of the hand rolls offered."

Mentioned Dishes:

  • hand rolls(2)
  • scallop hand roll(2)

Customer Sentiment

Customers overwhelmingly praise this restaurant for its exceptional hand rolls, often citing them as the best in the city for their quality and price. While a few negative experiences were noted, the general consensus is highly positive, with many expressing a desire to return.

Reddit References

Highlighted Posts

This discussion highlights Kazunori as a preferred alternative to Sugarfish, emphasizing its superior hand rolls and value. It also touches on the business model and shared ownership between the two establishments.
The scallop hand roll at Kazunori is highly praised here, with multiple commenters defending its quality and value, making it a dish they'd return for.
Kazunori is frequently recommended in this thread as an excellent option for affordable and high-quality hand rolls, with several users vouching for its value and taste.
This post recommends Kazunori for its affordable, quality hand rolls, noting its no-frills, no-reservations approach.
In this thread discussing affordable sushi, Kazunori is mentioned positively for its sushi. However, one comment notes a negative experience with food poisoning, though others defend the restaurant.

Recent Mentions

From post: Good Sushi Options For Family With Kids In Sohowv

"In response to Kazu Nori being recommended, this user questioned if they have seating, as they would not recommend a standing-only bar to a family."

Negative
Feb 14, 2026View Comment →

From post: Good Sushi Options For Family With Kids In Sohowv

"This user recommended Kazu Nori, noting it is handroll-forward and generally good."

Positive
Feb 13, 2026View Comment →

From post: You Cant Leave Nyc Without Eating

"Kazunori is listed as a recommended Asian restaurant."

Positive
Feb 11, 2026View Comment →

From post: Sushi Noz Vs Yoshino

"Kazunori handrolls are described as very enjoyable, though not the place to go for high-end neta or jukusei."

Positive
Jan 26, 2026View Comment →

From post: Albacore Sushi

"A user stated that KazuNori regularly has albacore sushi available."

Positive
Jan 14, 2026View Comment →

From post: Whats After Sugarfish

"KazuNori is recommended for hand rolls, described as easy, affordable, and great."

Positive
Dec 25, 2025View Comment →

From post: Whats After Sugarfish

"The commenter expresses enjoyment for both Sugarfish and KazuNori."

Positive
Dec 24, 2025View Comment →

From post: Whats After Sugarfish

"Suggests KazuNori uses leftover pieces from Sugarfish for their hand rolls, calling it a brilliant business model focused on waste reduction and cost savings."

Positive
Dec 23, 2025View Comment →

From post: Whats After Sugarfish

"The user disputes the previous comment, asserting that delivery orders from KazuNori consist of cut rolls identical to those from Sugarfish, not hand rolls."

Negative
Dec 23, 2025View Comment →

From post: Whats After Sugarfish

"Clarifies that hand rolls are prepared differently from cut rolls and that while some Sugarfish locations now offer hand rolls, they may be similar to KazuNori's."

Neutral
Dec 23, 2025View Comment →

From post: Whats After Sugarfish

"KazuNori is recommended for its fun, casual vibe and excellent hand rolls, noting it's the same ownership as Sugarfish but offers a different experience."

Positive
Dec 23, 2025View Comment →

From post: Whats After Sugarfish

"Explains that while having the same owners, Sugarfish offers budget omakase and KazuNori is a hand roll bar, presenting different sushi concepts."

Neutral
Dec 23, 2025View Comment →

From post: Whats After Sugarfish

"Points out that KazuNori and Sugarfish share the same ownership (Sushi Nozawa Group), despite offering different concepts."

Neutral
Dec 23, 2025View Comment →

From post: Whats After Sugarfish

"Agrees that KazuNori and Sugarfish have the same owners."

Neutral
Dec 23, 2025View Comment →

From post: Whats After Sugarfish

"States that KazuNori and Sugarfish are the same entity."

Neutral
Dec 23, 2025View Comment →

From post: Whats After Sugarfish

"KazuNori is preferred over Sugarfish by this user, offering hand rolls with stable quality in a fast-paced environment."

Positive
Dec 23, 2025View Comment →

From post: Midtown Solodate Rec As A Single Woman

"KazuNori is suggested as a potential option for a solo dinner."

Positive
Oct 29, 2025View Comment →

From post: Where In Nyc Can You Eat With Your Hands

"This commenter recommended Kazunori, stating it's best to eat with hands."

Positive
Oct 26, 2025View Comment →

From post: Le Bernadin Experience

"Kazu Nori is mentioned as a sushi restaurant that the commenter loves."

Positive
Oct 25, 2025View Comment →

From post: Where In Nyc Can You Eat With Your Hands

"This commenter noted that wet towellettes are provided at sushi restaurants for a reason, implying hand-washing after eating with hands."

Neutral
Oct 25, 2025View Comment →