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MAGIC HOUR

Updated

Phone: (212) 268-0188

Address: 485 7 AVENUE 10018

TLDR

Whimsical, floral-decked rooftop lounge with stunning skyline views and a playful, trendy atmosphere. Perfect for Instagram-worthy outings in Midtown.

Reddit Sentiment for MAGIC HOUR(based on 9 Reddit opinions)

56% Positive44% Neutral

Tags

american 4cocktails 2drinks 2View All

Neighborhoods

Midtown

Instagram Posts References

Camp Magic Hour provides an adult twist on the classic summer camp experience, complete with themed cocktails and a nostalgic atmosphere. The menu includes unique items like a foot-long hot dog topped with caviar and a tableside s'mores kit, offering a fun and creative dining experience. The restaurant is located above the Moxy Hotel in New York City.

This American establishment in Midtown West is a rooftop bar and lounge known for its city views and vibrant evening ambiance, illuminated by string lights.

The Magic Hour Rooftop Bar & Lounge is highlighted for its exceptional lighting design, which creates a warm and inviting ambiance. The interior features layers of light intended to guide visitors' eyes and evoke a sense of wonder, drawing attention to distinct design elements throughout the space. The bar also offers views of the Empire State Building.

This establishment is recommended as part of the GoCity New York Mini Guide for its rooftop bar experience.

Magic Hour Rooftop Bar & Lounge captivates with its whimsical and floral outdoor setting, adorned with oversized paper flowers and playful pink decor. It offers an enchanting atmosphere, making it a picturesque spot for social gatherings.

Details

Perched atop the Moxy Hotel, this trendy rooftop bar offers a whimsical escape with breathtaking views of the Empire State Building [1], [3], [5]. The space is celebrated for its playful, floral-themed decor and sophisticated lighting design that creates an enchanting atmosphere for social gatherings [1], [3]. Managed by the TAO Group, the venue ensures a reliable experience for visitors with features like a permanent awning for all-weather comfort [4], [8].

Food Overview

The menu leans into playful, theme-based American fare designed for an 'adult' camp experience, including unique highlights like a foot-long hot dog topped with caviar and tableside s'mores kits [5]. While specific drink and snack options are frequently enjoyed as part of the rooftop experience, patrons are advised that the venue focuses more on its trendy, social atmosphere than a traditional dining-heavy menu [1], [2], [5].

Customer Sentiment

Visitors consistently praise the venue as an iconic, picturesque destination for its vibrant ambiance and exceptional decor [1], [3]. While guests enjoy the atmosphere, they note that drink and food pricing reflects the premium costs common to Midtown rooftop bars [6], [7].

Reddit Opinions & Reviews

Top Reddit Posts About MAGIC HOUR

This post identifies the venue as a quintessential Instagram-focused spot located on 7th Avenue, managed by TAO.
The discussion highlights the reliability of TAO management and notes the addition of a permanent awning that allows for comfortable visits during inclement weather.
Users provide practical advice for those looking to visit, recommending that guests book reservations ahead of time while noting the premium price point typical of the neighborhood.

Recent Reddit Mentions

From post: Looking For Times Square Rooftop Drinks In

"The commenter notes that Magic Hour is managed by TAO and features a permanent awning for inclement weather."

Positive
Jul 1, 2026View Comment →

From post: Outdoor Bars Near Penn Station

"Magic Hour is located on 7th avenue between 36th and 37th streets. It is described as a quintessential Instagram spot run by Tao, situated on top of the Moxy hotel."

Neutral
Apr 11, 2026View Comment →

From post: Rooftop Restaurantbar Recs With Nice View

"This user listed Magic Hour as a potential rooftop bar option in Midtown, noting that rooftop bars in this area are generally not cheap."

Neutral
Oct 13, 2025View Comment →

From post: Rooftop Restaurantbar Recs With Nice View

"This user recommends making a reservation at Magic Hour at the Moxy hotel, acknowledging that drinks at Midtown rooftops are pricey."

Neutral
Oct 13, 2025View Comment →

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