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SERENDIPITY 3 TIMES SQUARE

Last Updated: 4 days ago

Phone: (917) 324-5334

Address: 157 WEST 47 STREET 10036

TLDR

Indulge in whimsical, over-the-top desserts, especially the famous Frrrozen Hot Chocolate, in a fun, kid-friendly atmosphere.

Sentiment Overview(Based on 16 Reddit comments)

69% Positive25% Neutral

Achievements and Accolades

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Tags

american 15dessert 6desserts 5frozen hot chocolate 5View All

Neighborhoods

Theater District

Instagram Posts References

Summary
Summary

Recent Articles

Serendipity 3 Times Square
neutral

Molly Fitzpatrick reviews Serendipity 3 Times Square, a New York City restaurant that offers diner fare and extravagant desserts. While the iconic Frrrozen Hot Chocolate is a standout, the reviewer finds the rest of the food average and the atmosphere lacking the charm of the original location, making it a better choice for families than general diners.

Molly Fitzpatrick May 3, 2025
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Infatuation

Details

This iconic dessert parlor, now with a vibrant Times Square location, offers a whimsical dining experience perfect for families and those seeking indulgent treats. While the main courses like burgers and hot dogs are classic diner fare, the true stars are the extravagant desserts, particularly the world-famous Frrrozen Hot Chocolate, available in numerous flavors. The atmosphere is designed to be fun and engaging, with unique decor and over-the-top presentations that appeal to a younger crowd and those looking for a memorable, sweet treat.

Food Overview

The restaurant is renowned for its over-the-top desserts, especially its signature Frrrozen Hot Chocolate, which is consistently recommended. While some customers find the diner-style food like burgers and mac & cheese to be fine, others note it can be overpriced and bland. Specific criticisms include un-crispy potato skins and underwhelming mac and cheese, though the desserts are consistently a hit.

Highlights / Recommended

"The signature Frrrozen Hot Chocolate is a must-try, consistently praised for its taste and indulgence. Other recommended desserts include sundaes, with the new Times Square location offering exclusive items like the Dubai Frozen Hot Chocolate and Sunday Chicken Dinner Sundae."

Mentioned Dishes:

  • frozen hot chocolate(4)
  • desserts(2)
  • frrrozen hot chocolate(2)

Customer Sentiment

Customers generally find the restaurant to be a fun and enjoyable experience, particularly for families and children. While the desserts are widely praised, some find the main dishes to be overpriced and average.

Reddit References

Highlighted Posts

This post describes the food as overpriced diner style but notes that the desserts, especially frozen hot chocolate and sundaes, are legitimately good and a hit with kids. The reviewer also mentions that the mac & cheese was not well-liked.
A commenter enthusiastically recommends the frozen hot chocolate, stating they 'can't say enough about it.' The restaurant is described as a classic kid-friendly spot built to cater to children.
This comment specifically recommends Serendipity for its frozen hot chocolate and fun ice creams, noting that the atmosphere is enjoyable.
Multiple comments express positive sentiment towards Serendipity, with one user mentioning it as part of their birthday experience and another stating they love it even as an adult. The original poster also confirms a reservation, showing strong positive interest.

Recent Mentions

From post: Best Dessert Place In Times Square

"Serendipity is recommended for its frozen hot chocolate and fun ice creams, noting the atmosphere is enjoyable."

Positive
Jul 1, 2025View Comment →

From post: Prebroadway Lunch With Kid Sister

"It was simply noted that Serendipity has opened a Times Square location, implying it's a new nearby option."

Neutral
Jun 18, 2025View Comment →

From post: Dinner With Kids Unique But Casual Atmosphere

"It is suggested to eat pizza elsewhere and visit Serendipity for its desserts, which are considered the main attraction and contribute to the vibe. The food is fine but overpriced."

Neutral
Jun 14, 2025View Comment →

From post: Dinner With Kids Unique But Casual Atmosphere

"The food at Serendipity is considered fine, with desserts being the main attraction due to their large portions. It's suggested to split a burger and a dessert, especially at the original location which offers a 'cute townhouse' ambiance."

Positive
Jun 12, 2025View Comment →

From post: Dinner With Kids Unique But Casual Atmosphere

"Serendipity is described as great with kids and having competent food, with previous negative reviews being dismissed as facetious."

Positive
Jun 12, 2025View Comment →

From post: Dinner With Kids Unique But Casual Atmosphere

"This commenter generally finds Serendipity's food pretty good, though they are not a fan of the mac & cheese. They imply a positive overall experience with the restaurant."

Positive
Jun 12, 2025View Comment →

From post: Dinner With Kids Unique But Casual Atmosphere

"Serendipity's food is described as overpriced and straightforward diner style, but not inedible. The desserts, especially frozen hot chocolate and sundaes, are considered legitimately good and a hit with kids."

Neutral
Jun 12, 2025View Comment →

From post: Dinner With Kids Unique But Casual Atmosphere

"The commenter suggests trying Serendipity to form one's own opinion regarding its food quality."

Neutral
Jun 12, 2025View Comment →

From post: Nyc With My 8yearold Looking For The Best

"Serendipity is noted as a fun place that is enjoyable for both children and adults."

Positive
Jun 11, 2025View Comment →

From post: Nyc With My 8yearold Looking For The Best

"This is described as a classic kid-friendly spot that is specifically built to cater to children. The commenter enthusiastically recommends their frozen hot chocolate."

Positive
Jun 11, 2025View Comment →

From post: Restaurants For A 13th Bday Trip

"The original poster confirmed Serendipity is already on their list, they have a reservation, and have always wanted to go, expressing strong positive interest."

Positive
May 4, 2025View Comment →

From post: Restaurants For A 13th Bday Trip

"Replying to a comment about Serendipity, this author stated that they love Serendipity even as an adult."

Positive
May 4, 2025View Comment →

From post: Restaurants For A 13th Bday Trip

"The commenter mentioned having dessert at Serendipity as part of their own 13th birthday experience."

Positive
May 4, 2025View Comment →