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SERENDIPITY 3 TIMES SQUARE

Updated

Phone: (917) 324-5334

Address: 157 WEST 47 STREET 10036

TLDR

Iconic frozen hot chocolate and over-the-top desserts in a colorful, whimsical setting. A classic NYC tourist destination perfect for families.

Reddit Sentiment for SERENDIPITY 3 TIMES SQUARE(based on 24 Reddit opinions)

58% Positive21% Neutral21% Negative

Tags

american 8dessert 12frozen hot chocolate 2View All

Neighborhoods

Theater District

Featured Articles

Dedicated reviews and comprehensive features focusing directly on this restaurant.

In the criminal justice system, the people are represented by two separate yet equally important groups: the police, who investigate crime, and the hungry New Yorkers, who investigate limited-edition sandwiches. These are their stories.
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Serendipity3 is slated to participate in the Law & Order pop-up, providing exclusive dessert offerings for the event.

• Sep 18, 2026
Serendipity 3 Times Square
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Molly Fitzpatrick reviews Serendipity 3 Times Square, a New York City restaurant that offers diner fare and extravagant desserts. While the iconic Frrrozen Hot Chocolate is a standout, the reviewer finds the rest of the food average and the atmosphere lacking the charm of the original location, making it a better choice for families than general diners.

Molly Fitzpatrick • May 3, 2025
Read More →
Infatuation

Details

Known for its iconic frozen hot chocolate, this establishment offers a whimsical, dessert-focused menu that serves as a popular destination for families and tourists [1]. While the venue is celebrated for its nostalgic, colorful atmosphere and indulgent treats, some diners find the main course offerings to be overpriced and merely average in quality [1], [2]. Visitors are often advised that the original location may offer a more authentic experience than the branch located in Times Square [2].

Food Overview

The menu focuses on indulgent American diner fare and elaborate desserts, with the signature Frrrozen Hot Chocolate receiving consistent praise [1], [2]. Conversely, savory items like the burger, mac and cheese, and potato skins have been described as bland, underseasoned, or lacking the desired texture [1].

Customer Sentiment

Customer feedback is highly polarized, often identifying the restaurant as a classic, fun spot for children and tourists while simultaneously labeling it a pricey tourist trap [2], [3].

Most Mentioned Dishes

  • 01
    frozen hot chocolate
    6 mentions
  • 02
    desserts
    2 mentions
  • 03
    frrrozen hot chocolate
    2 mentions

Reddit Opinions & Reviews

Top Reddit Posts About SERENDIPITY 3 TIMES SQUARE

This post provides an honest perspective on visiting the restaurant as a tourist, acknowledging the nostalgic appeal of the frozen hot chocolate while noting the food is just fine.
A helpful thread discussing why this spot is a fun, kid-friendly option for families visiting the city.

Recent Reddit Mentions

From post: Food Ideas For My 6 Yr Old Me Mostly In Manhattan

"The original location in a townhouse has great ambiance and remains a cherished spot."

Positive
Jul 2, 2026View Comment →

From post: Food Ideas For My 6 Yr Old Me Mostly In Manhattan

"The original location's charm has diminished due to an interior redesign featuring AI art, and the liquor quality is perceived as low."

Negative
Jul 2, 2026View Comment →

From post: Food Ideas For My 6 Yr Old Me Mostly In Manhattan

"The original location is preferred for its historical NYC charm, character, and classic pairing with a visit to the Central Park Zoo."

Positive
Jul 2, 2026View Comment →

From post: Food Ideas For My 6 Yr Old Me Mostly In Manhattan

"The Times Square location is better than the original because it has a bar serving cocktails and real wine."

Positive
Jun 30, 2026View Comment →

From post: Food Ideas For My 6 Yr Old Me Mostly In Manhattan

"This place would be fun to visit with a six-year-old."

Positive
Jun 30, 2026View Comment →

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